In Response to Jackie's Blog

The whole concept behind that little debbie Million Smile Mission is a great marketing plan. Any tour through the U.S. for a food product can get people smiling especially the kids. Back when oscar meyer came out with their hotdogs they have a hot dog mobile that did a huge city tour and at their stops they would give everyone free hot dogs and let the kids ride in the hot dog car. It worked great for them so I'm sure this will work great for Little Debbie. They are also having a contest to give away the Million Smile Mission trailer. Its has a huge pictures of Little Debbie on it which will remind customers of their products as they drive by them in their cars. It is for sure a good market opportunity for them seeing as people can really get a good sense of what their slogan is which is "Unwrap a Smile"