Monday, April 18, 2011

In Response to Hayley Irwin "Disney"

         I think that it is very wrong to promote your business in a positive light if the truth behind it all is that your are socially irresponsible. Not only is disney socially irresponsible but they are going againt human rights. In a sweatshop in Bangladesh workers are beaten for not working fast enough. They are forced to work 14-19 hour days and end up working 30-40 hours overtime working in horrible conditions. The drinking water is healthy, they are never given enough food or time for a break, and they are cramped into small spaces. It amazes me how well disney is at marketing its self and its products. It literally doesnt make you think once that something horrible could be going on behind it all. I dont understand how it could get to that point. Being unethical in the business environment is one thing. That alone can push the envelope. This right here is shredding the envelope. I hope the national labor committee solves these issues for good.

The Personal Selling Process Part 2

When reading our text book I learned about the 7 steps of the personal selling process. Due to my experience I now a have a better understanding for how each step goes. Here they are.

1. Prospecting- The website developed a list of potenital customers by gathering information on people who wanted to be a free member.

2. Preapproach- The lady came up with a preplan to get my attention. She left me a message that got me excited.

3. Approach- She tried to develop a personal relationship with me over the phone to make me feel comfortable about what they had to offer.

4. Making the presentation- She gave examples of huge success rates which I'm sure are not normal. They were very rare cases.

5. Overcoming Objections- She tried to respond in terms of my needs and any type of questions I had that would make it seem like I'm not interested.

6. Closing the sale- This did not happen but she sure did try by asking me a couple time if I wanted to be promoted through them. She talked like I was going to say yes or as if I had already said yes almost trying to pressure me into it.

7. Follow up- A sale did not happen but an email was sent to me the next day telling me to think about it and to just call anytime if I am considering it.
Do you have any experiences with a kind of unethical scam like this?